Aspiring entrepreneurs are told that to launch a business, you must go all in, devoting every resource and moment to making it work. But the dirty, not-so-little secret among entrepreneurs is that whether they fail or succeed, they often pay a very high personal cost—divorce, addiction or missed opportunities—for the risks they take. The all-consuming lifestyle means sacrificing the intangibles that make life worth living.
Sheryl O’Loughlin knows there is a better way. In Killing It, she shares the wisdom she’s gained from her successful experiences launching a company from the ground up (Plum), running two fast-growing businesses (Clif Bar and REBBL), and mentoring aspiring entrepreneurs (at the Stanford Graduate School of Business). In detailing her journey—from massive growth at hip companies to near bankruptcy and a serious eating disorder—Sheryl tells it like it is: if you don’t invest in your well-being, your business will not succeed, nor will you.
Filled with real-life examples and anecdotes, Killing It addresses common questions and concerns, including
• How do you prepare your significant other for your business venture? And how can you continue to support each other along the way?
• How do you immerse yourself in a startup while staying committed to family and meaningful friendships?
• How do you choose partners and investors who align with your core beliefs?
• How do you find joy in the day-to-day?
• How do you walk away and start again?
This is necessary reading for entrepreneurs at every stage.